Evan Swanson· @Evan_Swanson_ · X·AI 评分22
AI 导读
低 ACOS 并不自动意味着 PPC 表现良好。 你可以通过竞价品牌词、削减发现型流量并放弃所有昂贵的通用关键词来获得漂亮的 ACOS。 恭喜,仪表盘显示绿色。 但你也可能停止了增长。
正文
A low ACOS is not automatically good PPC.
You can get a beautiful ACOS by bidding on branded terms, cutting discovery and starving every expensive generic keyword.
Congrats, the dashboard is green.
You may also have stopped growing.
来源:Evan Swanson · x.com