Evan Swanson· @Evan_Swanson_ · X·AI 评分22
AI 导读
告诉亚马逊卖家一件较难接受的事： 你的 PPC 可能并非问题所在。 如果 CTR 疲软，CVR 疲软，定价不当且评论落后……调整出价并不能凭空创造需求。 PPC 只是放大已有的表现。
正文
One of the harder things to tell an Amazon seller:
Your PPC might not be the problem.
If CTR is weak, CVR is weak, price is off and reviews are behind… changing bids around isn’t going to magically create demand.
PPC amplifies what’s already there.
来源：Evan Swanson · x.com